More than 80 firefighters are tackling a huge blaze in Erdington which has caused a smoke plume which can be seen for miles.
The blaze at a factory behind the Fort Shopping Centre on Wood Lane has been declared “a significant incident” by West Midlands Fire Service.
Roads around the fire at Hastingwood Industrial Park have been closed to traffic.
A WMFS spokesperson said: “This is a fire in a factory, which is not currently affecting The Fort shopping centre which is nearby.
“The fire is contained to the site, where sports equipment is produced. Everyone has been accounted for.”
WMFS confirmed thirteen fire engines, three 4×4 brigade response vehicles, and a hydraulic platform are tackling the blaze with more on the way.
The fire has destroyed the roof of the two-storey steel frame factory and an emergency evacuation point has been set up.
West Midlands Police confirmed it is helping fire colleagues with road closures.
Wingfoot Way is closed at the junction with Fort Parkway and Holly Lane is closed at the junction with Tyburn Road. The A47 Fort Parkway Eastbound is also closed with the AA reporting congestion on routes around the road closures.
Despite fears being raised on social media the fire is not in danger of spreading to a nearby oil terminal.
People have been warned to avoid the area and Erdington residents told to close doors and windows if affected by the smoke.
