FEATURE: Witton Lodge Community Association connects an isolated community via popular social media platforms

Words & pics by Ed King / Video by Paul Withers – Erdington Local Broadcast Unit

As part of their ongoing outreach activity during the coronavirus crisis, Witton Lodge Community Association (WLCA) are using social media platforms to reach out to people across their community.

Running support sessions via WhatsApp, Zoom, and Facebook Live, a team of trained support specialists are offering online advice on a range of social concerns – including health and wellbeing, employment, financial advice, and mental health, during self-isolation.

As part of the rolling programme, running weekly from Monday to Thursday, a ‘Health & Wellbeing support group’ meet via Zoom every Tuesday between 3-4pm. Whilst a special ‘Furlough Scheme Information session’ meet every Wednesday, also via Zoom, from 11am to 12noon – offering advice to people who can no longer leave the house to work.

Further sessions offering ‘Employment Support’ and ‘Social Interaction’ meet every Thursday, via Zoom between 10-11m and via WhatsApp between 11am and 12noon respectively. There is also a special session called ‘Coronavirus Myth Busters’ run every Tuesday, accessible between 10-11am – again, via Zoom.

All interactive online support services being offered by WLCA can be found on their website, under the ‘COVID19’ tab on the main menu.

With the country on lockdown, the Internet has given community support centres such as WLCA an immediate tool to reach those in need – whilst staying self-isolated and following the social distancing guidelines issued by Public Health England.

About three weeks ago we established our digital World of Work and Wellbeing platform,” explains Iram Fardus – WLCA’s Business Development & Performance Manager, “and through that we are currently supporting our Erdington residents with their health and wellbeing, employment, and housing enquiries.

As an organisation we also understand that people might need help with benefits and financial enquires – so we encourage anyone and everyone to get in touch with us; as an organisation, if we (WLCA) can’t support them then will be able to put them in touch with someone who can.”

Using social media already established in people’s day to day life, the hope is that the familiarity with these platforms will encourage more members of the community to get in touch.

We thought most of the residents would already be connected with platforms like Facebook, Skype, and WhatsApp,” continues Fardus, “on top of that, residents don’t need to pay anything for it… they are free to use and most of the residents already have access to them or they already have accounts.”

But the doors of social engagement swing both ways, and once a week Witton Lodge Community Association’s Employment & Engagement Officer, Dellano Lewis, runs a specially tailored ‘Topical Information Session’, or ‘Live Social’, though the Facebook Live platform. The aims of the interactive online sessions are to both listen to, and direct, the concerns from people across the area.

During these times it’s about thinking of different ways we can communication with the community,” explains Lewis, “with these Facebook Live sessions it’s all about connecting virtually. Now everyone’s at home, we have to tap into a different energy, a different frequency. Live Social is all about sharing positivity, sharing information that people can get through Witton Lodge Community Association.

We’re also connected with a lot of other partners who are working in the Perry Common community, within the Erdington area – so any form of information an individual may require, or want access to, they can get that through Witton Lodge.”

But during these times of social fracture, where tight knit communities such as the one in Perry Common are being forced apart, there are many dangers facing an increasingly isolated community. Finance and employment are certainly pressing concerns, but the mental wellbeing of local residents is also being addressed during the Witton Lodge ‘Live Social’ sessions.

It’s vital (to be connected), it’s something that’s really needed in these times,” tells Lewis, “to have communities and organisations that can offer that kind support – that can reach out to someone who’s self-isolating, to reach out to someone who’s lonely…

It doesn’t matter about background or age, or anything like that; to know that there’s people out there, organisations out there, that can support you during these times – even virtually, over the phone, via Skype, Zoom, any kind of digital platform, is very important.”

Interactive support sessions via social media at Witton Lodge Community Association

Full details of all online support sessions being delivered by Witton Lodge Community Association – and how to access them though the various social media platforms used – can be found via the organisation’s COVID-19 web page at www.wittonlodge.org.uk/covid19-news-information-and-resources/

 

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